Jan 30, 2013

Bajaj-KTM buying Husqvarna from BMW Motorrad


There is speculation that the Italian bike brand, Husqvarna, is being bought by iconic Austrian brand, KTM, from its former owner BMW. KTM is partly owned by our very own Bajaj Auto

Husqvarna Logo


It is said that the deal of the ownership transfer may be announced by as early as this weekend. The final negotiations for the transfer and other processes are being carried out at the moment. Exact details of the deal and exact date of the transfer are not available at the moment though.

Husqwarna Nuda 900

Husqvarna had been bought by BMW from its previous owner, Italian Bike manufacturer MV Agusta, in 2008. In spite of the global economic crisis, BMW had spent quite a handsome amount to develop and improve the Husqvarna brand. Many new road bikes and off-road bikes were introduced to replace the older line-up. BMW developed bikes like the Nuda 900 which was an extremely aggressive and powerful motorcycle. The Husqvarna Nuda had decent success in the market as well.

Husqwarna Nuda 900

BMW developed a special motorsport as well as a research and development division, completely renovated all the production lines and shifted many of their top engineers to Italy to design bikes for Husqvarna. But now the German automobile giant is selling the Husqvarna brand to KTM. None of the companies, Husqvarna, KTM or BMW have made any official statement about the topic, but it is said that BMW usually never comments about such news until the whole process is complete.

What this could mean to us humble Bikers in India is Bajaj's already Tech Rich Kitty getting Richer and more awesome Technology! Upcoming years are going to be very exciting for us Bikers !!

Expect more awesome generation of Pulsars in the future!
___________________________________________________________________________________


Update !! - February 1st 2013

It’s official ! Husqvarna- a former subsidiary of BMW Motorrad, has been sold to Mr. Stefan Pierer- CEO of KTM, but not to KTM. Sounds confusing right? Check out the explanation below.

Stefan Pierer and Rajiv bajaj during Duke200 launch
Seen in the picture Mr Stefan Pierer(Left) and Mr. Rajiv Bajaj(CEO-Bajaj Auto) during the launch of KTM 200 in India

Apparently, Mr. Stefan Pierer in addition to holding post of the CEO at KTM owns a firm by the name of Pierer Industries AG and is now the official owner of the Husqvarna brand. With such an array of interlinks between Mr. Pierer, KTM, Bajaj and presently Husqvarna- it’s quite a possibility that Bajaj might get interested in the Huskys and someday you may find something like a Nuda 900R for sale at your nearest pro-biking showroom.


No comments:

Post a Comment

Related Posts Plugin for WordPress, Blogger...

Share This !